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Destination International!

Today’s business is increasingly international in scope and with the right advisers at your side it’s not as daunting or complicated as some people think it is! If you’re unsure whether your company is ready to go international, the reality is you probably already are. Your website and any social media activity you are undertaking means your company is visible for the world to see. So why not make the most of this and raise your profile to relevant audiences through an international PR campaign reaching key target markets?

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Brands taking a stand

Businesses have always impacted on culture and society at large and now brands are taking that a step further by speaking about societal and cultural issues more than ever before. It is important that organisations act with transparency and integrity in order to be successful. A good PR agency will make sure that they know your industry or business sector inside and out – including all the hot topics and thorny issues – and help to establish you as an authoritative voice that peers, and potential new clients, will listen to.

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Don’t stop me now!

Bohemian Rhapsody, the story of the legendary Queen vocalist, Freddie Mercury is currently showing at cinemas, capturing the magic of their music.  Taking a cue from the uplifting Queen song “We are the Champions”, celebrating success and giving credit where it’s due is a fantastic motivational tool.

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#HowToHashtag!… 5 Key Tips

Hashtags are an integral part of any social media campaign. They help to categorise your content and to make that content discoverable to users. Knowing how to use them well is key to your success on social media – so we share five key tips.

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Presenting a visual story through our video content

Videos are increasingly being used to enhance communications, share messages succinctly and attract followers and shares on social media. In fact statistics show they are 20x more likely to be shared on social media than any other type of post.

At the start of 2018, we supported our client, Julius Rutherfoord & Co with activity to communicate the company’s rebrand, highlighting its ethos of being the secure commercial cleaning® expert.

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Exhibiting at exhibitions is a great way for companies to promote their business

Are you having an eventful year?

Exhibiting at trade shows and events whether at home or abroad is a great way for companies to promote their services, launch new products and network with industry peers. With exhibition footfall in the hundreds or even thousands there’s also a lot of potential new clients and suppliers all in one place. However, it can use a substantial part of your company’s marketing budget, so it makes sense to make the most of your investment.

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